In the second part of the interview for MediaGuru.cz, Josef Uher, technical director of the media group Nova, talks about trends in the development of television broadcasting and unfulfilled expectations with Ultra HD.

FTV Prima and Digital Broadcasting have expressed their long-term support for terrestrial TV broadcasting through comments on the Spectrum Management Strategy.

Czech users of news content do not trust artificial intelligence in news. They fear it makes it impossible to distinguish fiction from reality, according to a new study by ResSolution Group and Nielsen.

The Nova group recorded the highest share of viewership in October and was the only one of the top three groups to improve.

Broadcasters around the world are celebrating World Television Day on 21 November. AKTV will not be left behind.

CCO Vladimír Pořízek explains that increasing the price of TV advertising is the only way Media Club can counter this situation.

A national mapping of the cultural and creative industries (CCIs) is taking place in the Czech Republic this year and next.

The commercial policy of the Nova TV group foresees an increase in the price of advertising by more than a fifth in 2025.

Czech Television stations achieved the highest share of the television market in September and also improved the most compared to last September.

The Prima Group is launching a library of videos that its partners can use for their own media. Prima will pay them 30% for embedding the video and ad on their site.

Since August this year, AKTV has teamed up with GroupM Czech Republic from the WPP group and their data source mPanel.

Following a recent settlement agreement with the operators of the Fastshare.cloud storage service, the Association of Commercial Television has managed to reach an agreement with the operators of eDisk and Sledujteto.