The Prima Group is now the holder of an 80% stake in Impression Media, which is mainly active in the online advertising market. It is already the owner of Media Club.
Hellspy, the internet data sharing platform, has decided to be closed as of next month. This is a direct response to the amendment to the copyright law, which has been in force since the beginning of this year.
Czech television's stations remained the strongest TVgroup in terms of audience share in the universal audience group over 15 years old in February based on Nielsen data.
Voyo, operated by Nova TV, has just reached 500,000 subscribers for the Czech Republic and Slovakia combined, and is estimated to be catching up with Netflix.
Czech viewers spent an average of 3 hours and 25 minutes in front of the screen every day last year. This was almost the same as before the onset of the covid-19 pandemic.
The video service launched on Wednesday last week and now it's time for a few questions about the implementation and other plans. The streaming service is the first one to come up with a so-called hybrid subscription offer.
Selling online advertising will soon have to do without third-party cookies. The media are therefore looking for ways to maintain or even improve the quality of ad space and make the most of it. This was discussed at the SAS meeting.
The first month of this year was a good one for news stations. Both CT24 and CNN Prima News increased their shares the most year-on-year of all domestic stations.
CULT MEPs drafted their amendments to the European Parliament's own initiative AVMSD implementation report.
The following article specifies how the protection of the rights of publishers of press publications is being extended by new Copyright Act, what the new stricter rules and responsibilities for providers of certain online platforms are, or what new statutory licences should be taken into consideration.
CNN Prima News wants to use predictions of the election results in this year's presidential elections to provide viewers with determinative information before the competition. In an interview, CNN Prima News editor-in-chief Pavel Štrunc explains why this move is important for the Prima Group.
he Chamber of Deputies of the Parliament of the Czech Republic has proposed an amendment to the Act on Advertising Regulation to regulate the advertising of nicotine sachets.
