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20. 11. 2022

TV companies around the world celebrate World Television Day on 21 November to remind us of the attention-grabbing power that Total TV holds.

14. 11. 2022

Illegal downloading of video content in the Czech Republic has increased 160 percent year-on-year this year, according to Axocom.

12. 11. 2022

This year is likely to be another growth year for the country's biggest commercial broadcaster, but there are a number of uncertainties on the horizon: rising production costs for series, a looming recession and the unpredictable development of the war in Ukraine. What are the tasks, that will be Nova facing this year? Read interview with Jan Vlček, TV Nova CEO.

9. 11. 2022

Television groups Nova, Prima and Óčko, through AKTV, entered into a cooperation agreement with I&Q Group, relating to content sharing platforms on the domains Hellshare.cz, Hellspy.cz and Hellspy.sk. This agreement regulates the conditions for the application of automatic filters in content search and upload.

7. 11. 2022

Media Club deploys artificial intelligence to optimise TV campaigns. This enables it to better tailor client campaigns to 25 defined target groups.

20. 10. 2022

The autumn conference of AKTV will take place on 22th of November 2022 iand will be co-hosted by the Slovak ATVS. The main item on the agenda will be the first ever research conducted for AKTV, namely the czech edition of the Track the Success study.

12. 8. 2022

Probably every internet user has downloaded a movie, song or photo for their personal use. Does a user who downloads a copyright work from an illegal source commit an illegal act and, if so, can illegal downloading be punishable under criminal law?

19. 5. 2022

Monitored media advertising investments grew by almost a quarter year-on-year in April. Then for the first four months of 2022 they were up 15 percent, Nielsen Admosphere monitoring shows.

12. 5. 2022

This spring marks the fifth anniversary of the Association of Commercial Television whose founding members are the Nova, Prima and Óčko TV groups.

4. 5. 2022

The Prima Group is trying to counter the expected outflow of advertising GRPs in linear TV and will introduce auction sales for part of its advertising space from 2023.

3. 5. 2022

Today, broadcasters and streaming services around Europe celebrate Media Freedom Day[1]. As the European Commission drafts the European Media Freedom Act (EMFA), ACT, ABBRO, ACCeS, AKTV, ARCA, CRTV, UTECA and VÖP recall common principles to safeguard media pluralism, independence and sustainability. Any new regulations impacting audio-visual media should be assessed in light of general principles, ... Continue reading

26. 4. 2022

eGrp campaigns bring greater reach and improved affinity, especially to clients willing to address a younger target group, describes Petr Hatlapatka from Media Club.