Prima concentrated its hobby-themed programmes around Sunday lunchtime. The band of programmes forms its important vertical, which it also exploits commercially.
In 2023, people weren't spending as much time with media, but the uncertainty of advertisers was lower. This infographic summarises how the media fared.
In an interview with iDnes, Klára Brachtlová, president of the Association of Commercial Television, revealed how joining the association helps TV stations and why commercial media opposed the amendment to the law that increases fees for Czech Television.
Daniel Grunt has a difficult task - to develop the paid streaming service Voyo, but at the same time not to compete with the traditional business that brings Nova billions of crowns from TV advertising.
Lucie Oravčíková has been taking care of Voyo and other digital activities of Nova since 2018. What did she reveal about Voyo and other plans for digital activities of TV Nova?
Read new TV Nova CEO Daniel Grunt interview published in the current issue of MAM 06/2024.
The communications regulator has now commissioned its so called ‘Piracy Shield’, designed to take down sites that illegally broadcast live sporting events.
The Global TV Group recently released an updated version of its survey of how television is consumed around the world. The figures show that despite the rise of digital alternatives, traditional television remains attractive and attracts viewers with its diverse range of content.
Is media a field in decline? Few will refute that as forcefully as Dušan Švalek. The man who already largely runs the operations of CME, the multinational group that operates the Czech Republic's most-watched commercial television and has huge plans for the Voyo video library.
Czech viewers spent an average of 3 hours and 25 minutes in front of the screen every day last year. This was almost the same as before the onset of the covid-19 pandemic.
Linear TV is still a key source of revenue and profits for broadcasters despite the rise of video-on-demand (VOD) services. This was one of the key topics of Innovation Day conference.
Media Club is satisfied with the introduction of ad skipping restrictions in the return view of IPTV operators, according to the first month results. According to Prima Group commercial director Vladimír Pořízek, about two first of GRPS ad returns have been made.
