Joint call to ensure that creative & cultural industries’ content is more widely accounted for when designing policies and programmes within a dedicated Directorate in DG CNECT.

In 2023, people weren't spending as much time with media, but the uncertainty of advertisers was lower. This infographic summarises how the media fared.

Selling online advertising will soon have to do without third-party cookies. The media are therefore looking for ways to maintain or even improve the quality of ad space and make the most of it. This was discussed at the SAS meeting.

eGrp campaigns bring greater reach and improved affinity, especially to clients willing to address a younger target group, describes Petr Hatlapatka from Media Club.

Mediaguru shares a summary view of the development of individual media types in 2021, the second "covid" year.